Content Writing For Web

September 28, 2009 at 12:26 pm (Content Writing For Web) (, , , , , , )


  • What you will find in this article:
  • How to find out the writer in you?
  • What is your Style?
  • Where to find Ideas?
  • Is there an ideal Format?
  • Most common (to be avoided) points

    Writing for Web

How to find out the writer in you?

There is a golden rule “a good writer must be a good reader” but not specific criteria for a writer. All you need is familiarity with words to express your thoughts. But to be a good writer you need to follow a simple process:

  • Preparation: Read as much as possible. Find out your interests.
  • Incubation: Add to your existing stock of knowledge and give it a thought; find out your personal opinion about everything.
  • Illumination: With your knowledge and thinking you will begin to have different concepts and new ideas, try to note down each idea.
  • Verification: This means re-thinking, evaluate these ideas with known facts.

Your Style

Your passion, knowledge and thoughts make your style. You won’t be able to think if you are in someone else’s mind.

Its Your Style

  • Write Passionately: Write about what you really ar e interested or at least to get knowledge about. Don’t waste yours and r eader’s time by writing an article that even you don’t understand!
  • Be Clear and Concise: Clear is understood. Internet is World Wide Web, your reader maybe the one who don’t use English as their primary language. A complicated or a verbose article will lose your reader ’s attention and indeed your re adership. Web readers don’t read but they scan the article, be precise.
  • Serve a Purpose: Readers have a purpose to read, so make your article subject-oriented. Give them the information directly that they are looking for. Don’t frustrate readers by linking two or more topics. Write diff erent article for each subject and then provide a link to it.
  • Write Your way: Write as if you are having a conversation. As you give information to someone you know closely. When you are comfortable only then you will be able to satisfy your reader.

Where to find Ideas?

Record of Experience

An idea is unique and so is everyone’s thinking. To

get ideas all you have to do is:

  • Think: Let yourself think about everything you find interesting. Even if at the beginning it may be insane but after giving a little logic you may come up with something really innovative.
  • Record Your Experiences: Nothing can be as interesting for you than your own experiences. Your own record will prove to be a stock for your creative article. This is the best way to know your past thoughts in future. It also sharp ens your way of expressions.
  • Be Updated: Know about the latest happenings around the globe. Knowledge reproduces it self with greater intensity than our efforts. Your thoughts, knowledge and creativity will give you something unique that you might tell others out.

Is there an ideal Format?

Simply Presentable

Creativity has no format but you need to be presentable, after all you want to have an audience. Prefer following some guidelines as:

  • List: List is easy to read, remember and recollect than a paragraph. Don’t give more than 6 points, if not necessary, as it’s the maximum limit our brain can consume in a stretch. Explain your points with short paragraphs.
  • Action Words: Action words can give you the hold. Tell them what to do directly rather than making it descriptive. Avoid being passive.
  • Short sentences: Short and precise sentences is what makes the reader attentive and interested.
  • Inviting and Open: Keep your sentences real, rational and relevant. You have to invite reader to read and then let them be open to form opinion about the subject.
  • Conclude First: Knowing the result makes us know the process. Its best to let your reader know what is at the end and they will want to know how to get to it.

Most common (to be avoided) points

There are always precautions for every thing. Avoid

doing the usual mistakes, these spoil your outcome.

  • Unnecessary text: Just say what you want tosay. Not to save space but to keep the grip on reader’s mind. E.g.

    Be Safe

  1. Please read further…
  2. To get started with…
  3. As to conclude…
  • Unsure Words:
  1. Practically…
  2. Virtually…
  3. Personally…
  4. Sort of…
  • Phrases: Don’t use phrase if it can be replaced by a word. –
  1. Due to the > Because
  2. At this time > Now
  3. In the end > Conclusion
  • Don’t drag: Every successful writer knows when to quit. It’s useless to elongate when your points are covered. Let readers digest your information after all internet users are in hurry.

Now, Welcome to the World of Words!



  1. Manali Kadam said,

    hey u doing a gr8 job..
    gudluck gal n ur blog was useful… : o )

  2. shirley said,

    nice article
    It helped me….

  3. sreejith said,

    hey its kool yaar…

  4. Prasad said,

    good work keep ittap..

  5. Tips for Effective Web Content Writing | Internet Marketing, SEO, SMO, News, Updates said,

    […] most of all you should find the writer inside you, which plays the main role in content writing along with required essential […]

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